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Email Marketing Information |
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Improve Newsletter Delivery with an Autoresponder Service
Another powerful reason for making the switch from using the unlimited autoresponders that come free with your web hosting account to paying a monthly fee for an autoresponder service is improved deliverability of newsletters and other e-mails. Are your subscribers even getting your newsletter? You might be shocked to find out how few of your subscribers are actually receiving your e-mail. I know I was! Paid autoresponder services cultivate relationships withmajor Internet Service Providers (ISPs) and online services. It is in their (and your) best interests that your e-mails get through and they work very hard to achieve high deliverability. Some services supply a spam test to show you how spamfilters would rate your e-mail. If your spam rating is too high, you can edit your e-mail to improve deliverability. When I moved my newsletter over to a paid autoresponderservice, I received several e-mails from autoresponders.They basically said that because of spam (unsolicitedcommercial e-mail), I had to confirm that I was a realperson who wanted to communicate with the recipient. With the paid autoresponder service, I received thesee-mail messages and was able to respond to them inorder to try and retain my subscribers. With my previous mailing list software, supplied freewith my web hosting, I was oblivious to such events because I received no autoresponder replies. So, by paying a modest monthly fee, your autoresponder service can help increase profits by increasing thedeliverability of your communications. RESOURCE BOX: J. Stephen Pope, President of Pope Consulting Inc., has been helping clients to earn maximum business profits for over twenty-five years. For profitable Work at Home Small Business Ideas, visithttp://www.yenommarketinginc.com/ To see how autoresponder services can improve your profits, visit http://www.yenommarketinginc.com/autoresponders.html
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