Marketing Virus - Every Writer Needs to Catch It

For you writers aspiring to greatness, you might need a virus, before you can be great! You need a Marketing Virus. Every unknown writer needs a virus that will spread like the deadliest bug known to man.

So how do you get this virus, and how do you make it work? Simple, the virus comes with marketing - the kind of marketing that you need to do yourself. You can't rely on publishers or publicists. If you are an unknown or if you work with a small, independent publisher, as I did with my first novel, The League, you will need to carry much of the workload in getting your name and your product recognized. Here are a few tips to create a marketing virus that will get your name and your book to spread like a wildfire.

Use the Internet. It might seem obvious, but most writers are not making the best use of the most powerful marketing tool in the world. Get a website with your name and your work. Keep it very simple. A picture of your book or books and a professional picture of the writer - you. You'll need a synopsis page and a page for reviews and quotes from others on how wonderful your book is.

Get your site noticed. This is the most challenging piece of marketing you'll have to do. Driving traffic to a website is an incredibly delicate matter. Anyone who suggests it's easy is lying. It takes time and work. Get your website URL on as many things as possible. Put it on business cards, and hand them to everyone. Put it on brochures, magnets and e-mail signatures. Get it on search engines, and spend a little money on a professional who can optimize your site for those engines.

Another tip that might seem obvious is to market your writing to magazines, newspapers ad electronic media. The greatest free advertising in the world is the radio or television interview. There are thousands of talk radio stations just dying for quality guests. You could pay a publicist thousands of dollars to book interviews for you, or you could do it yourself. Just get numbers of producers, work on a 30 second pitch as to why your book will interest readers and get on the phone. You'll be amazed at how many people will book you on the first try. Then tens of thousands of people will hear you, they'll tell their friends and family, and the marketing virus will begin.

Mark Barnes is the author of the new novel, The League, a shocking, sports-related conspiracy. Learn more about his suspense thriller at http://www.sportsnovels.com. He is also an investment real estate and home loan finance expert. Get his free mortgage finance course at http://www.winningthemortgagegame.com

More Resources

Unable to open RSS Feed $XMLfilename with error HTTP ERROR: 404, exiting

More Book Marketing Information:

Related Articles

Successful Book Marketing The Natural Way - Part 1
Is your mind muddy on book marketing? Do you wake up each day and say, "I'm not a social person and I hate to beat the drum for my book" or "I just wish someone else could market my book for me"?If you could market your book a pleasurable way, you may not think it a chore. Natural marketing refers to the action you take to get the word out about your service and product that rings true to your heart.
Top Ten Ways of Why and How to Write your Books Sales Letter - Part 1
Authors/publishers are great at getting their books written. But after the initial one-year honeymoon, sales slow down.
How to Send Press Releases to Newspapers About Your New Book
There are over ten thousand daily, weekly and monthly newspapers in the United States and Canada. For the first time author they are a valuable source of free publicity.
Colour and Book Covers - What You Should Know if Youre Self-Publishing
Color is tricky at the best of times. If you want exact color management (such as a particular shade of blue for a university logo) you really should use something called spot color.
Top 5 Book Selling Tips
TIP # 1Online reviews are paramount in importance when it comes to drawing attention to your book. And the best part is, you're in control of your own destiny!If you haven't yet submitted your own review on sites like Amazon and Barnes & Noble, what are you waiting for? This should be one of the first steps for every published author.
Make Big Profits from Small Booklets
What is your excuse for not being published? "I don't know enough to fill a book." "I don't have time to write a whole book.
Top 10 Ways to Know your Book Concept will Sell--Before you Invest Time and Money
Make your book stand out from the crowd! Test your book's significance, find your market before you write, and treat your book as part of your business. 1.
How a Book is Born: One Authors Story
Not all books come out whole, all at once. In fact, most books ease out little by little.
The Bible Of Self Publishing
Any book that is in its 14th edition must be doing something right. Such is the case with author Dan Poynter`s, The Self-Publishing Manual: How To Write, Print and Sell Your Own Book.
Best Sellers Aren't Written - They're Made - It's All About Promotion
Writing a book is becoming more and more of a trend these days. In fact, an estimated 5,000 mystery books were published last year in the United States alone, and that number is expected to grow.
Quiz: Will Online Book Marketing Help Sales?
Most authors sigh a sigh of relief when they finish their book. Then comes the awesome task of marketing the masterpiece.
Sell More Books With an E-mail Newsletter
NOTE: Because many words in this article are likely to trigger sp^m filters, we've disguised them with symbols (e.g.
Why Testimonials are Number One in Selling your Book or Service
Even if your book or service is excellent, they won't sell well unless you give your potential customers a reason to buy. Testimonials work harder than other promotional words, so be sure to start early collecting them.
Top Ten Ways to Promote Your Books Through Flyers
A flyer is an excellent, inexpensive way to promote your book. What makes one flyer so much better than another? Use these top10 tips to make your flyer stand out from the crowd.
Publishing Your Book-What Way is Best For You? - Part 2
Your print or ebook is nearly finished. You wonder if you should try to get an agent to represent you to the publisher.
Poetry Chapbooks: Ten Tips for Promotion
There are several ways of publishing your chapbook. You can do it yourself with a printer and a heavy duty stapler; you can submit a manuscript to a literary entitiy that publishes chapbooks; or you can try a self publishing company.
Five Tips To Consider When Choosing A Publisher
Choosing a publisher probably seems like a complicated task, however, you may find the process somewhat less challenging if you consider the following five suggestions.Research the legitimacy of your prospective publishers.
Interview with Book and Marketing Coach-Judy Cullins - Part 2
To know what to do at the right time in book writing, publishing, or internet marketing, consult a coaching expert who has lived it all for 20 years--Judy Cullins. Part one of this article is available at http://www.
The Booklet Journey Opening a New World
1991 was a pivotal year in my life. My professional organizing business was 8 years old.
Online Book Marketing: How to Sell Your Book Even If You Are Not a Salesperson
What you do after you have written your book is as much, if not more, important than the actual writing of it. You can take a great book and poor marketing and have very poor results.