When Panic Attacks Writers

If you write for a living, you deal with deadlines. Sometimes you will have several jobs on your plate at the same time.

On top of that, your clients or editors don't coordinate their demands, so you might even have two or three deadlines all falling within the same day or two.

It happens.

And being the professional you are, if you think you can do the work well in the time provided, you'll tell each of them there's no problem meeting the deadline. After all, you don't want to let them down by declining the job. Nor do you wan to lose the income.

And when all goes well, you manage to organize your time to get each of the jobs written and delivered on time.

>> But what happens when things go badly?

What happens when one of your clients is three days late in delivering some of the necessary briefing information? What happens when one of them rings up and needs the work a day sooner, throwing all of your careful scheduling out of the window?

If you have a good relationship with your clients, you can usually work something out.

But still, there are times when everything conspires against you and it begins to feel like the task ahead is impossible.

And it may not be a client's fault at all. Maybe you have a burst water pipe to deal with at home. Maybe the kids are all off school for a day or two. Maybe you have a day or two or three when you feel sick.

>> Then the panic sets in.

Have you experienced this? The writer's panic attack? The sense that the task ahead is impossible and you'll never get everything done?

You feel it creeping up on you slowly. And then the real sense of panic sets in, and it makes everything a whole lot worse...because you freeze.

The sense of panic starts to take up all the space in your head. You can feel your back tightening. You're staring at the screen and you just can't write any more...because you are consumed by the knowledge that everything is coming unstuck...you won't meet the deadlines...you'll let down your clients...you won't get your pay check.

>> How to get rid of the panic attack.

Step one is the hardest. You have to get up and walk away.

Do anything. Take a walk. Go to a movie. Go visit some friends. Read a book. Take a snooze. For how long? That depends...but as a guideline, I would give yourself a good couple of hours.

Two hours? At this point the little voice in your head is saying, "Sure, brilliant idea. We're faced with this impossible set of deadlines and you think I should go watch a movie?"

Yes, I do. The longer you sit in front of the screen, the deeper the panic becomes and, at best, you'll move ahead at a snail's pace for the rest of the day. Worse still, your work probably won't be of a very good quality.

Far better to make a clean break and walk away. And walk right away. Get out of the room. Out of the house if you can. Cut yourself off from work completely. Don't compromise and decide to read through the client brief again until you get your head straight. Make a clean break.

>> Find the way that works best for you.

When it comes to taking that break, many writers have already found out what works best for them.

Some will go running or spend an hour at the gym. Some will do some stretching exercises, or yoga, or breathing exercises. And yes, others will just go out for a beer or watch a movie.

All of these activities achieve the same end. They change the focus of your mind. They prevent that panic from feeding on your insecurities and fears.

If you have been writing for a few years and have faced your fair share of deadlines, you probably already know what works best for you in these circumstances.

If you're relatively new to writing to deadlines, and have faced a panic attack or two, my two messages are:

1. You're not alone. It doesn't mean you're a bad writer or a bad scheduler. It happens to the best of us.

2. Step away from the computer. Whatever you choose to do, make sure it is something completely unrelated to the work you are doing.

When you sit back down, with that sense of panic behind you, the speed with which you work will more than compensate for the time lost when you stepped away.

Nick Usborne is a freelance copywriter, author and speaker. For more articles and resources on making money as a freelance writer, visit his site, http://www.FreelanceWritingSuccess.com.

More Resources

Unable to open RSS Feed $XMLfilename with error HTTP ERROR: 404, exiting

More Copywriting Information:

Related Articles

Copywriting for the Web: Do You Have What It Takes?
In the world of web copywriters, many will try, but few will succeed. What category will you be classified as? Hopeless failure, or smashing success?Well, that's a foolish question, right? You want to be successful, of course! You know that you can razzle-dazzle 'em with your knock-'em-out, drag-'em-down copywriting skills.
Content is King
IntroductionA pencil. Yes, a pencil.
Freelance Writing As A Career
Most people would love to make a living from freelance writing. If you tell people that you are a freelance writer, chances are that they will respond by telling you about their own desire to be a freelance writer.
Its the Headline, Stupid! - Writing Powerful Headlines
"It's the headline, stupid," is the sign that hangs over my computer screen. It reminds me that to write effective articles, press releases, sales letters--whatever I want people to read--I need a powerful, grabber headline or title.
Killer Ad Copy
Not everyone is a writer. Good copy writing is a science and can be learned over time.
Are Long Copy Salesletters Scams?
A passionate debate is currently raging in the Copywriters Forum about long versus short copy. (If you haven't joined, do so.
How To Find Editing Services Online
Quality is what you need. What you don't have is time.
5 Deadly Copywriting Mistakes That Kill Sales
Chances are that you are making many, if not all, of these 5 copywriting mistakes. I call them "deadly" because theyre killing your sales and your profits.
Writing For Sex Markets
Many professional freelancers will go their entire career without ever once writing a story about sex. Oh, they may craft a racy scene or two in the course of writing the next Great American Novel, or they might someday write an article about the latest in sexual research, but that's about as far as many writers will ever take the concept.
42 Deadly Ad Copy Sins That Ive Made
I have read thousands of ad copies online and offlineover my lifetime. I have read excellent ad copies thatmade me buy right away and some that may have hada decent product, but had a poor ad copy that turnedme away.
7 Formulas for Articles That GET READ!
Many of us have been asked to write an article at one time or another. Maybe it's a contribution to the company newsletter.
Promote Your Business and Get Paid for Doing It!
How can you gain credibility and exposure for you and your business, reach a motivated audience, develop a far-flung network, hone your presentation skills -- and get paid to do it?Many writers, artists, speakers and entrepreneurs have found an answer: they teach classes in adult education programs.Adult education is big business.
3 Tips For Writing Better Headlines
The single most important element of your website's copyis the headline. Take away practically everything elseand you can still manage a sale (if the headline's good enough and you have a strong enough call to action).
Do You Make These 5 Mistakes When Writing Sales Copy?
Writing copy has sometimes been compared to an "art." While it does take creative skill to write great copy that generates results, there are some mistakes that you should avoid to make sure that your copy is read and acted upon.
How To Really Connect With Your Customer In Your Copywriting
One of the least talked-about areas in copywriting education isvoice. This is probably because it's tough to set general rulesfor something that's so personal to each of us.
Subtle Emotion - The Key To Copy That Works
Say the word "emotion" to a man, and he'll immediately jump out of his seat and run from the room! Utter the word "emotion" to a woman, and she begins to conjure up thoughts of romantic, long talks centered around feelings. However, speak the word "emotion" to a copywriter and s/he should see dollar signs.
Give Me $1 And Ill Have A Powerful Marketing Weapon
One of my most powerful marketing weapons costs me less than $1. I buy it once and it lasts me a lifetime.
Deciding What Voice to Use in Copy
You have to choose a character or an angle that you, the copywriter plays. Copy is interactive.
7 Powerful Sales Copy Writing Techniques!
Your sales letter is the most important component in yourweb site or marketing campaign. It will introduces yourproducts or services to your visitors and how people react(buy, bookmark, leave) is 80% entirely depends on yoursales letter.
Fill Your Readers with Confidence
Site visitors generally stay with you for as long as they feel confident that they will succeed in achieving their goal. It's a simple truth, but important.