Copywriting Information

Grammatical Mistakes DONT Sell


When you receive a sales letter with typos or grammar mistakes in it, do you take it seriously? Probably not. As soon as I see a few eighth-grade English blunders in any marketing effort, I quickly decide the author's product or service is not deserving of my time.

Some Copy Tips From An Old Hand


I have been in the ad game for a long, long time. I have trained hundreds of writers, and I've been responsible for moving of millions £ & $ in product worldwide.

Ten Eye Popping, Jaw Dropping Ad Copy Secrets


In order to make more sales and get more profits for your business, fist of all, you should have a good ad copy. Once you master the knowlege for how to get traffic, you will get a lot of visitors to your site.

The Power of Saying You Can


If you have children, you will doubtless remember saying to them, "You can do it."It's what we say when our toddlers first struggle to their feet.

3 Steps to Great Copy


Nothing irritates me more than being told that there are '3 Secrets' to great copy. Worst still are those marketing promises that say something like, "3 Secrets that the copy gurus don't want you to know".

Tomorrow's Clichés Today


I went to Google and entered a couple of different search terms.The first was, to my mind, the cliché of all cliché's: "Tomorrow's Solutions Today".

Its the Headline, Stupid! - Writing Powerful Headlines


"It's the headline, stupid," is the sign that hangs over my computer screen. It reminds me that to write effective articles, press releases, sales letters--whatever I want people to read--I need a powerful, grabber headline or title.

7 Formulas for Articles That GET READ!


Many of us have been asked to write an article at one time or another. Maybe it's a contribution to the company newsletter.

13 Steps to a Slippery Slope Online Sales Letter


Many of the solo professionals whom I coach are people who offer services. They're coaches, consultants, creatives.

Copywriting Secrets Of Indias Mystics


Hi everyone,Been ruminating on this one for a little while now but it's probably one of the most profound discoveries of my life. It all began with a little book about music and it's had such a deep influence on my copywriting and small business, indeed my whole outlook on life, I'd like to share it with you all now.

How To Write An Effective Ad


A letter or postcard allows you to "talk" one-on-one to your prospect. That means you should use "I" and "me" and "you" in your sales letter.

Sticky Homepage Copy in 30 Seconds


Yes indeed, that's all you've got, 30 seconds to make your website visitors decide to stick around..

Ad Copy - Your 12 Point Inspection!


You're ready to launch that new product or promotion, & you're really counting on a piece of advertising copy to come through for you.You're looking for stellar results! And, you're determined to do everything in your power to get them.

Give Me $1 And Ill Have A Powerful Marketing Weapon


One of my most powerful marketing weapons costs me less than $1. I buy it once and it lasts me a lifetime.

Top 8 Techniques - Secrets - Create Ad Copy For Your Business To Sky Rocket


Perhaps the most important benefit in the material that follows is its ability to provide you with the necessary concepts and constructs which are critical for becomingsuccessful by utilizing many of the high-tech, high-touch capabilities offered by the use of online marketing. Building your home business "Internet-Style" is not only exciting and challenging, it can also be very beneficial in more ways than can be imagined.

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