Email Marketing Information


Email Delivery - How to Pass the Mind Filter


The experience shows that the email message content is not the most important thing that prompts ISP anti-spam filters to deliver the message or block it right away. But it could be the reason why the recipients open the message or mark it as spam.

Fight the "Dead Weight" on Your List by Re-engaging Old Subscribers


If you are in the email marketing business and have already built a solid database of subscribers or customers, you are most likely concerned about your email list integrity. It is not a question of bounced emails and unsubscribe requests because dealing with them is not optional but mandatory for a reputable company.

Unsubscribing: Improve the Process


Unsubscribes are the normal phenomenon in the email marketing. You can resign to it. Or, you can improve your opt-out program and learn how you can keep more subscribers around.

Measuring Email Marketing Campaign is Important


As with all marketing campaigns, it is important to measure your email marketing campaign. What do you measure them for and with? Things like open rates and click through rates. What do these measures mean? They mean a lot to some companies.

What is Bulk Email Campaign and How to Start With it


Bulk email, much like the name suggests involves sending out email in bulk for a specific purpose. Usually that purpose is to promote or sell a product. Like all marketing strategies, bulk email campaigns have their advantages and disadvantages.

Creating Better Email Template Design


In today’s e-business world, thousands of newsletters are sent out everyday as a means of attracting customers. Often these newsletters are highly trusted and people buy products advertised in these newsletters.

Email Marketing: Advantages And Dark Sides


Email marketing is one of the premier and highly liked forms of marketing among e-business marketers. There are various reasons for this. Email marketing has advantages as well as dark sides.

Best Practices For Maximizing Email Delivery Rate


According to Emaillabs 2006 audit of best practices, most email marketers follow two of the best practices mentioned. However, they missed many of the best practices that maximize email deliverability rates. Deliverability was defined as an email message in the inbox with all the images intact and complying with CAN-SPAM provisions.

Designing Business Email That Sells


Business people look for emails that give them the important facts and do so quickly and efficiently. They generally do not have the time to leaf through volumes of information. They do not want fluff and spin, just benefits and facts. Keeping all this in mind here are some points when creating business email design that sells.

Tips For Building A Money Making Opt-In List


You decide on your Internet marketing niche, you create a product that you want to sell and you ultimately come to the conclusion that you need a good opt-in list, to which you will offer your product.

Seven Fool-Proof Ways To Boost Your Email Deliverability


You owe an on-line business and broadcast email campaigns at a regular basis to your customers and subscribers. One of the crucial elements of your email marketing strategy should be the measurement of your email campaigns effectiveness.

Top 10 Business E-Mail Basics


When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.For your consideration below are the "Top 10 e-mail issuestargeted at business men and women.

The Benefits of Interactive Online Characters


This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business. Research about interactive characters suggests substantial opportunities for them toenhance online experiences.

Are You Backing Up Your BIGGEST Asset?


Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire e-zine subscriber list.

What is Gmail?


Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail.

Lost: 200 emails gone missing. Last seen on the 25.10.2003


Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. This is what is referred to as a "False Positive".

9 Tips To Help You Write More Powerful Emails


1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails.

Tips to Bounce-Proof Your Email List


Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts. In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy.

Tips to Build Your Email Address Database


WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers, Increase the ROI of your marketing investments, Significantly reduce your customer acquisition and marketing costs

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?


Introduction Shrewd marketers devote a great amount of attention to crafting their email messaging campaign. They scrutinize the subject line, fuss over the content, and carefully monitor the timing of delivery.

What's the Value of an E-mail Address?


Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven't already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.

Attract New Subscribers With Magnetic Ads


One of the most effective methods of advertising your e-zine is placing ads in OTHER e-zines! There are many reasons why, but the top three are: you're advertising to other readers whom you know are already interested in e-zines you can finely target other e-zines whose readers would likely be interested in YOUR topic it's easy and inexpensive

Writing Newsletters Online: How to Get it Right


A strange thing has been happening to newsletters online. They have been turning into either a) promotional emails or b) web pages delivered by email.

Heres Why You Dont NEED a Blog


The word "blog" seems to be everywhere, and what an ugly word it is! Short for "web log," a blog is a Web page made up of typically short, frequently updated postings that are listed chronologically. It's similar to an online journal.

20 Ways To Increase Your Traffic And Sales Using Free Follow-Up Autoresponder Courses


An autoresponder course is a group of articles or information set up to be sent out separately over a set period of time by e-mail. People just e-mail your autoresponder to receive the free course and it is sent out automatically over time.

Reach Out and Slap Someone


I got my first email account way too many years ago. I was working for a large Chicago bank in the 1980s, when they introduced an electronic message service for internal communications.


More Resources

Unable to open RSS Feed $XMLfilename with error HTTP ERROR: 404, exiting

More Email Marketing Information:

Related Articles


How Opt-in Email Marketing Helps You In Your Online Business
The consumer of today is increasingly bombarded by marketing messages from various media channels. For those that tire of the constant onslaught of ads, they have the option to "opt-out".
How To Create Gold With Email Promotions - Part 1
First make sure that the people you are sending your offer to are actually interested in what you are offering.Often people contact me and ask me to promote their product to my list.
Whats on YOUR Subscriber Thank-You Page?
When I coach my clients on how to get more business from their e-zines, I'm delighted to see that they spend time on creating content that builds a relationship with their readers. But I see many of these publishers overlooking the very beginning of their valuable relationship with their subscribers.
Lesson #1: Autoresponders 101
What the heck is an autoresponder?An autoresponder is much like a fax-on-demand system, where you call a number - or, in this case, email a specific email address, fill out a form on a website or do something, like buying something online - and get an instant reply.Internet marketing and online business people agree that email autoresponders are the greatest marketing tool ever invented.
An Introduction to Auditing Your Email Audiences
Organisations such as the BPA have been providing auditing services for magazines and event audiences for many years. Providing advertisers with independent evidence that your audience are who you claim them to be is an effective point of differentiation and extremely helpful when selling your proposition to would-be advertisers.
Power at your Fingertips
It is just amazing. Power right at your fingertips.
People Accusing You of Sending sp*am? Five Email Marketer Must Know Tips
People tend to forget their subscriptions. Sometimes they don't even know why they subscribed to your newsletter.
Improve Newsletter Delivery with an Autoresponder Service
Another powerful reason for making the switch from using the unlimited autoresponders that come free with your web hosting account to paying a monthly fee for an autoresponder service is improved deliverability of newsletters and other e-mails.Are your subscribers even getting your newsletter? You might be shocked to find out how few of your subscribers are actually receiving your e-mail.
Free Email Accounts - Pros and Cons
Free email accounts are great if you want to hide your identity. They are great to sign up for free stuff.
Email Builds Brands
Email - today's preferred business communication tool - provides you a simple, powerful, affordable way to develop, manage and maintain relationships as well as sell products and services. Let's briefly examine how permission-based email marketing positively affects:* Brand Awareness* Market Intelligence* Web Traffic* Prospect Leads* LoyaltyBuild Brand Awareness.
E-mail Whitelist Etiquette
A big-time dilemma is brewing online. In an understandable attempt to bypass all that annoying spam, e-mails that onliners want to receive are getting lost in the shuffle.
How's Your E-mail Etiquette
In a fast moving global economy, e-mail offers you the convenience of being able to quickly get your message across to your colleagues or clients at any hour of the day or night. The Internet revolution has had the unintended effect of decreasing the use of oral communication and increasing the importance of text - particularly e-mails - as the primary means of business communication.
Internet Advertising: 20 Magical Ways To Convert Website Visitors to Subscribers
Do you publish an e-zine or newsletter?If you answer yes, you may already know how difficultit is to build your subscribers' list.Most people use fake or throw away e-mail addresses.
How to Start Your Own Mailing List
I remember reading time and time again when I first begun my Internet Marketing adventure that a mailing list was one of "the" best ways to generate larger amounts of money online. So I wasted no time in implementing a mailing list for my businesses.
Sequential Autoresponders Build Customer Relatonships
A powerful reason for making the switch from using theunlimited autoresponders that come free with your web hosting account to paying a monthly fee for an autoresponder service is the building of customer relationships through sequential autoresponders.Although many web hosts offer unlimited autoresponders, each autoresponder is only capable of sending one response.
Learn The Five Key Steps To Getting Free Publicity For Your Internet Site and Products
1) Website FocusMake sure your site is focused on a specific category of products. I cannot stress this enough.
22 Simple But Highly Effective Methods To Ban E-mail Opt-In List
Here are 22 simple but highly effective methods to build anemail opt-in list easily?List RentingOne of the quickest ways to build an opt-in list is to rent a list from a company.These lists are normally targeted and you can request what demographics you are looking for.
How To Improve Your Open Rates And Click-Thru Rates In Your Email Campaigns
In this article I will give you several tips that can help you in improving your open and click-thru rates.1) Open rateIn order to your email campaign be successful the first necessary thing is that people open and read your email newsletter.
Its In The List! Thats Where It Is!
Have you noticed the marketing frenzy? Have you felt thegrowing pains? Everyone who has an online business seems tobe getting in the marketing fray, making it a busy and verycompetitive field. If you're one of them, you're probablyon a whirlwind ride.
Successful Advertising
Most folks starting out on the Internet have tried freeclassified ads sites and they usually get hit by peopletrying to sell you stuff. Or, they get into the top twentyresults in the Search Engines, and a week later drop tonumber 164.