Branding Information

Its Time For Some Steak


Recently, I was reviewing our website statistics. One of the sites that had a link to mine caught me by surprise.

The Positioning of Success


Many businesses of today are often driven to compete striclty on price, quality, and features of their products and services. Companies who prosper over the long term don't simply offer the best deals, the best quality, or the most impressive bells and whistles.

The Brand Called You


The best brands always try to do the right thing, so that their reputations will remain unsullied. But beyond that they grow, evolve and get better with time, while maintaining their special qualities from the past.

Id Buy That: Getting A Brand Mindset


Feel that? The crisp tingle in the air? It's fall. Fall ushers in the promise of eating, seeing, and getting.

Are You Brand Worthy? Are You Brand Worthy?


Branding is a one hot topic, although it is wildly misunderstood. To make things even more confusing, branding is often tossed in the same basket as marketing which makes its application to an entrepreneur or sole-practioner even more unclear.

Branding Is Not Selling Out: ITS SELLING IN


Ever see an amazing band perform and wonder why you've never heard of them before? Ever see an astonishing artist on the street and wonder why isn't their work isn't in a gallery? Ever see an astounding independent film and wonder why people all over the world don't know about it?Me too!It breaks my heart to know that there are musicians, painters, sculptors, and filmmakers everywhere starving. Starving.

Don't Get Caught In the Trap: The BIG Difference Between Personal and Business Branding


When you're all alone in the privacy of your home office, surrounded by your computer, your phone and your business idea, have you ever asked yourself, "Where's the line between me in my business and the business in me"?With hundreds of thousands of home-based businesses starting every year, and few ever flourishing, the topic of branding has become hot, hot, hot. And thanks to experts touting the need for a personal brand in sole proprietor businesses the confusion is growing.

Too Dull? Too Sharp?


You work hard getting the right cover message and words for your brochure. Now, you want to give it a look, an image.

Notable News - The Branding Myth


How many times have you heard of seen advertising for a graphic design company that states that they do branding?If you think branding is a logo, letterhead, or web design with all the same look, and colours, then it's true..

Naming Names... How to Name your Business


Sometimes the best inspiration comes from hearing about the deconstruction of other company's names. For you, I am happy to share how I came up with "Slice A Day :: your slice on marketing".

Brand Building 201: Finding The Ideal Way


The strongest and longest lasting brands branch off of anexisting category. Branching takes patience and time.

12 Ways to Reduce Postage


1. Never send a letter that weighs less than 30 gms.

How to Write Classified Ads that Get Results Now.


SELLING DIRECTLY FROM A CLASSIFIED AD Classified ads can be used to sell products directly from the ad.This works best for items costing no more thanapproximately $5.

How to Create Your Own Mail Order Products


Pick up almost any book or report on Mailorder Selling andinvariably you will find the same advice. When you select amailorder product, select one which: - appeals to a large segment of the population- is not readily available in stores- is easy to ship by mail- is worthwhile- and a product that lends itself to repeat orders Most mail order writers will also tell you to try to acquireexclusive selling rights to your product.

My First Year In Cyber Space


My first year as a Cyberpreneur was a steeplearning-curve. I was an academic beforestarting an online business, so I had a lot to learn.

More Resources

Business:Branding Articles from EzineArticles.com
11/24/2020 12:01 PM
Why It's Becoming So Important To Create a Memorable Branding Experience Resulting in Brand Loyalty
The concept of brand and brand marketing is still the same as it always has been: Get someone to like you, encourage them to buy your stuff and then persuade them to keep buying more of your stuff. The most prevalent factors in achieving brand loyalty have always revolved around the simple things such as price, location, customer service and quality. However, the platform in which individual brands look to achieve results has changed dramatically in recent years.
11/23/2020 07:52 AM
Advertising For Business: All You Need To Know About
Our business is our business, none of your business. Yeah, lots of memes have been created over it. But in real world, your business matters a lot for others, and why not?
11/12/2020 12:19 PM
How to Construct Your Brand in 2018
Branding is one of the most vital components of any commercial enterprise, large or small, retail or b2b. We'll teach you what this extremely important business term means and what you can do to create a strong one for your company.
10/22/2020 11:40 AM
Fire Your Website Developer for Artistic Nonsense
The digital world is in a crisis. Selfish website designers try to make themselves look cool and harm revenue-generating abilities of a vast number of companies. Examine the test-tested principle and avoid gimmicks.
10/15/2020 01:15 PM
Web Development Trends You Can Expect in 2018
The constant changes in the field of web development have created a certain amount of confusion among the businesses and the developers as well. To find out the right technology or the advancement that have a sure future value has become hard. Here in this document, we list out the most potent web development trends for the year 2018. Hope this will help.
10/14/2020 09:37 AM
Learning to Use Blogging Software
Have you ever thought of writing a blog? It is a good way to become heard to become a part of the online community, and by writing a blog, authors often have very different and attractive opportunities.
09/06/2020 03:13 PM
How Do You Write A Good Brand Story
Your unique story of your brand is weaved through out everything you do. It tells your values, your past, present and future, and it makes you stand out from the rest in a compelling, relevant and useful manner. Doing so will increase your ROI exponentially.
07/21/2020 05:56 PM
When Brands Hack Your Brain and Work As Placebos
Good brands work more effectively because of the placebo effect. In this article Sarvajeet explores how good brands work as placebos. And like all good placebos they serve a real need, and solve a real problem. They are excellent problem solving tools. And like all placebos, they do so without incurring any significant side-effects.
06/22/2020 08:49 AM
Know About the Amendments in Trade License in U.A.E
It is difficult to predict when you may need to change the name of your business in UAE. This need may never occur for some businesses. On the other hand, some businesses might need to change trade name in Dubai after running a business for a set period, due to various reasons.
06/11/2020 11:10 AM
How Can You Brand Yourself?
Becoming an expert in your niche is an important way to boost your personal brand and increase your income. Plus, if you know a lot about a topic, you should be proud to become a noted expert in your field after all the study and effort you've put into it.
05/19/2020 09:11 AM
Brand Marketing During Coronavirus: What You Need to Know
As a business owner, the COVID-19 pandemic has forced you to look at how you are brand marketing today and, in the future, and the pandemic could very well change your messaging going forward. Business success often comes down to how you position your marketing message during a crisis so that you are providing your customers with guidance and reassurance. Here are 4 ways to position your brand messaging during COVID-19.
03/28/2020 07:47 PM
Expand Your Business With a Reputed Promotional Labels Printing Company
Promotional Label Printing is an ideal way to promote your business and company and it is also an easy method to reach the masses. Be smart and avail benefits of technology for business growth.
02/25/2020 02:39 PM
Play Satta Matka Game and Get the Profitable Entertainment As Expected
All new visitors to the of our website SattaKing can make a better-informed decision to sign-up here and start their step to excel in the number of Satta matka game. Every player of the game Sattaking gets 100% satisfaction and ever-increasing chances to make money from everywhere in the world.
02/21/2020 12:06 PM
What Is the Role of a Label Printing Company in Your Business?
Promotional labels ensure your products outshine other items in the large retail environment. They are vital to increase your shelf presence and highlight all the special offers that can grab the customer's attention, which is why the demand for top-rated Promotional Labels printing is increasing swiftly.
02/10/2020 09:24 AM
7 Actionable Strategies For Greater Social Media Impact
Knowing where to hang out on social media and what to post are only part of the equation when it comes to promoting your brand on social media. Here are my top 7 actionable strategies to ensure your brand is receiving optimal impact.
02/06/2020 10:45 AM
Make Money in Quickest Way During Playing Satta Game
When selecting a Satta king best site, some vital factors must be considered. There are few good sites to play Satta King game online. While playing Satta, only opt for the proper diversity for winning the sport and becoming the Satta king in the process.
12/13/2019 10:49 AM
How Online Communities Can Build Your Brand
One thing the customer expects today is personalized and customized experiences. Right now, starting a Facebook group is an easy and effective way to deliver this to them.
11/18/2019 07:22 PM
Top 8 Business Branding Tips For Today
Everything you do in public and in private can now be used to either advance your brand or destroy it. The main thing to remember is to be consistent in how you live your life and how anyone who represents your brand lives their life, so that it's the same as what you want to represent to the world as your brand.
08/28/2019 02:03 PM
Execution of Strategies for Starting a New Business in India
A startup is a company initiated by individual founders/entrepreneurs to search for a repeatable and expandable business model. Startups refer to new businesses that intend to grow beyond the solo founder, have employees, and grow large with time.
08/14/2019 02:49 PM
Strange Stuff/What Is Life?
Life is the ultimate business transaction when you really think about it. When we do consciously think and ponder, it is all a combination of thinking, action, then branding what it all is and then selling it to ourselves and others.
08/08/2019 08:59 AM
How to Create Best Logo
A logo is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordmark.
08/07/2019 03:39 PM
Where to Find the Best Price on the Primera LX910 Color Label Printer
The Primera LX910 color label printer is a high speed, full color label printer that uses both dye and pigment inks. It is a popular model for businesses who want to save money by printing their own product and industrial labels. Here's where you can find the best price and added value on the Primera LX910 color label printer.
08/01/2019 08:35 PM
The Importance of Logo Design
When your building a brand, your visuals and your look & feel have more impact than you might think. This impact is namely more a subconscious one - but it can really help to quickly convey an image or a message, that improves the first impression of your brand.
08/01/2019 08:14 PM
Latest Metrics for Small Business Owners to Measure Their SEO Success
Let's face it - SEO is not easy for any business. It becomes even more complicated when you've limited money, time and resources. According to the latest Cluth Survey "More than 36% of small businesses have already an SEO strategy and rest 23% are planning to develop one.
07/25/2019 12:17 PM
How To Make Your Brand Memorable To Your Audience
When you're running a business, whether large or small, one of the things that can be make or break to your success is getting your branding right. Here are some great tips for helping your brand stand out in the busy crowd.
06/24/2019 11:43 AM
3 Ways to Brand Your Micro Business Development
In today's world knowing how to brand your new business and be seen online is half the solution to gaining great profitability for a business you create yourself. You'll want to read every word of this detailed document, sharing how to get the job done! It's important to the success of your micro business.
06/06/2019 03:01 PM
Trust the Shine of Phthalocyanine Pigments & Color Fastness of Reactive Dyes!
Dyes and pigments are two colorant types that have made a great impact in each and every aspect of our life. Pigments are used in a host of applications ranging from paints, inks, plastics, textiles, automotive, military and hordes of other areas. Ease of application of these pigments is determined by pigment preparations.
06/06/2019 10:37 AM
How Authenticity Drives Persuasion
You probably read a lot about being authentic. But what does that really mean and how can it help you be more persuasive?
06/04/2019 10:54 AM
Brief on Heat Shrink Tubes
Heat shrink products like 'heat shrink tubes' are an indispensable accessory in most of the industrial applications. It is a versatile item that helps to protect, electrically insulate and bundle cables as well as act as an environmental seal preventing contaminants in any form from affecting sensitive components.
05/21/2019 02:50 PM
7 Steps To Make Your Brand Stand Out
Standing out from the crowd is important when you're branding your business, yourself, or both. Differentiation is where you can really focus your branding in a way that makes you distinctive to your audience.
04/23/2019 03:23 PM
Personal Branding Tips to Boost Business Success
Building a personal brand can help elevate your business to new heights. By following a combination of the personal branding tips such as being authentic, consistent and social you help increase your chances of success in your career. Keywords: personal branding tips, create a brand, stand out from the competition, branding, business branding, marketing, build client loyalty
04/23/2019 02:30 PM
The Right Reasons for Rebranding Your Business Logo
Over time, your business will grow and evolve. You may offer new services or products, enter different markets or target another demographic. If this happens, you might need to consider changing your marketing graphics. However, you need to be careful you're not undoing all the hard marketing and branding work that you've done, and that you fully understand how to rebrand for the most effective results. Your brand tells a powerful story, and you don't want to dilute that by fixing (or breaking) something that doesn't need fixing! Here are a few times when rebranding your business logo is a bad idea
04/23/2019 10:40 AM
How Zuckerberg Has Undermined Trust In The Facebook Brand
In 2018 Mark Zuckerberg showed the world how a steady stream of blunders and insensitivity to consumers' concerns over privacy and fake news has tragically damaged trust in the Facebook brand. The Facebook founder and CEO essentially traded a core value, privacy, for profits. His performance last year provides a classic case study for all companies on how to manage brand risk, or at least what not to do.
04/23/2019 09:40 AM
Blogging On Your Website Increases Profit
Are you branding your business online with your blog? Blogging on your website increases profit, but it has a bigger component... It BRANDS your business as reputable, quality, and value driven. Are you blogging your brand?
04/09/2019 12:30 PM
The Spice of Distinction: Get a Brand or Die Generic
The fact that you bear your own name in the first place necessitates that you bear your own brand. However, many are drowning in the crocodile-infested waters of averageness. They are very comfortable being lost among the crowd. Yet until you learn to be different, being glued to one position in your career is just as normal as seeing a Quran in Mecca. Here we would learn what it takes to build a brand unique to you. It doesn't end at having that personal brand. Your brand must be renowned for over performance. To be that lovely weird guy, who your superiors can bank on for uncommon results.
04/09/2019 12:28 PM
How to Become a Subject Matter Expert in Your Niche
Becoming a subject matter expert (SME) doesn't just happen. It requires a lot of hard work, time, and effort. However, if you want to make progress in your business and become a big success, you will have to become an SME so that when the other person needs what you are offering, you will be the one that he or she chooses to hire instead of someone else.
04/09/2019 12:25 PM
How to Create a Powerful Corporate Brand
It's a content war out there--only the strongest brands win. Here's how to join the mighty. Branding your business is one of the most important steps in building a company. It gives your company a unique personality, and establishes a differentiated position in the market that attracts the right customers.
03/22/2019 01:49 PM
You're Different? How So?
Often when I talk to an owner of a small business I hear them exclaim that they are different from those they compete against. Upon hearing that phrase, I ask, "How so?
01/24/2019 11:01 AM
Effective Image Building
The phenomenon of effective marketing or branding is based on right image building of product or service, institution, staff, and leader. An important tool for effective business projection or image building is distinct promotion campaigns, now and again. The present article portrays a conceptual-practical approach towards better image of Product, Business, & Entrepreneur.
07/24/2018 10:58 AM
A Comprehensive Guide on How to Define Your Brand Online
Brands are not just for big companies with massive marketing campaigns, they are equally important for anyone with an online presence no matter how small, if they want to grow and expand. Having your own personal brand invites many opportunities you otherwise would have missed.
07/20/2018 10:56 AM
Here's How To Use A Website For Business Branding
Lots of techniques are being used by businesses these days to utilise the glorifying digital space and embark their presence online. This article attempts to help them with some proven measures on how to run a website for branding. Read it on.
07/18/2018 10:32 AM
The Truth About Kylie Jenner's $800m Cosmetics Empire
With the latest Forbes magazine gracing an image of Ms Jenner on the cover, attention / focus was directed squarely onto her burgeoning cosmetics empire. With claims that it was worth over $800m, questions began to circulate as to where it got its wealth and market. This article looks to explore the answers.
07/16/2018 02:53 PM
Don't Think You Need to Brand Your School? Think Again
Quick. Name India's most valued and trusted brand. Since its inception in 1858, the Tata Group has established itself as India's most valuable brand across independent surveys by Interbrand and Brand Finance. It is virtually impossible to spend a day without being exposed to ads or messages from a Tata Group company. Be it Jaguar, Land Rover, Taj Hotels, Titan, Fastrack, Tanishq, Tata Sky or its many other brands, Tata is everywhere.
07/11/2018 09:11 AM
Helpful Tips For Calendar Printing
As I am writing this it is only mid-year and you might think it is way too early to start talking about printing calendars for the new year, right? Doing the groundwork, the planning, the design and the costing for the printing require time and you don't want to end up with a half-done job because you ran out of time. Start your planning now. Here are a few things you need to consider to get it just right.
07/09/2018 03:45 PM
Fixing Personal Branding Errors
Getting your personal brand in the shape that you want it to be will take time and work but it will be well worth it for you. You should keep in mind that your personal brand will take you very far in business.
06/13/2018 09:53 AM
Short Brief on Dyes & Pigments
Colour of materials is taken so much for granted by us today that we rarely give a thought to how it originates, how it is perceived and how it affects us and the world around us. The versatility of colour remains undisputed though; it is powerful enough to make a statement, generate an atmosphere or demand a response.
06/13/2018 09:31 AM
How to Create a Brand Professional That People Want to Get Behind
In case you desire to generate a significant impact as a business online, having a blog and a social media account is definitely not enough. What is crucial is to be aware that there has to be a brand behind that blog and social media account. There have to be something that make people feel is a whole, not just a bunch of posts and comments that are not tied together. Having a logo doesn't automatically makes your site a brand. To have a real brand you have to comprehend what's behind all the text you can write, it's like the essence that is deep of your whole platform, it is that little something that makes it special. Once you have a brand you'll have fans, in order to achieve that you need to create yourself and image, that image you create needs to get exposure.
06/12/2018 10:48 AM
Lose Your Mind - Find Clarity
In my humble opinion, what's missing on the way to clarity - and why so many business owners struggle to have it - will surprise you. You must lose your mind.
06/06/2018 12:30 PM
The Importance of Consistent Branding
Its becoming increasing common for your customers to evaluate, and make, buying decisions online. Just look at your own buying habits - how often have you reviewed the competition before even walking into a store (if you even go into a store and not buy online!
06/06/2018 08:54 AM
6 Hacks to Keep Your Web Design Forever Young for Corporate Branding
This article talks about the importance of a revamped website and how web design and development teams can improvise its different aspects to keep it young and productive. So, get ready to read all these crucial key points that you never know before.


More Branding Information:

Related Articles

Attract More Clients With A Brand Identity
You've probably heard that people buy products and services from people they know, like and trust. And, as I have done, you've probably wondered how you can foster more of this "Know-Like-Trust" factor in your business relationships.
Corporate Logo Design - 6 Keys to Success
A corporate logo design should be highly instrumental in building your corporate identity and should successfully exude the company's attitude. The viewers must have some idea about the disposition, character, or fundamental values of your company through your logo.
Brand Image - Brand Identity Guru
Having a brand image is not a "have or have not" proposition. Everyone has one.
Company Vehicles Have Advertising on Them; Tips on Driving in Parking Lots
Try to avoid backing up whenever possible. Occasionally some one in a small car will park directly behind you at a gas station or stop sign.
How To Create A Brand That Sticks
Most people, when they hear the word branding, think logos - but in fact, branding is really much more than that. A brand involves blending the image, purpose, and focus of your business, with your core marketing message, and coming up with something which will stick in the minds of people who encounter it.
The Aim of the Name
Large corporations spend lavish amounts seeking names for their products that grab a consumer, or convey positive feelings. Book authors do the same.
Speech on Branding from a Franchisor Founder
I was asked today by a group of students; What do you feel is the best way to build brand name and why? And what significance do you feel are relevant to a strong corporate identity?Well obviously this is a group of marketing students. And it almost sounded as if I was being tested on an essay question.
Brand Building 101
Building your brand into a brand leader isn't easy. There are 2 areas that can really help you grow your brand, passion and consistency.
Branding Services - Brand Identity Guru
Branding Services is a tactic that marketing executives and managers should not only understand, but also employ. Branding services helps your company clearly position your company over your competition by branding your product/service in the minds of your target markets.
Id Buy That: Getting A Brand Mindset
Feel that? The crisp tingle in the air? It's fall. Fall ushers in the promise of eating, seeing, and getting.
Profitable Partnering
Become your customers top-of-mind choice.Some of these snapshots of real life SmartPartnership success stories can be adapted to help your kind of business (or non-profit or government agency) thrive?1.
Living Your Brand on the Web - Part 1
OK, so you took the plunge and purchased your internet domain. Good for you! Now what? According to Google.
Brand Boring or Brand Buzz?
I heard an advertisement on the radio the other day that surprised me, not because they were saying anything noteworthy, but because it was so banal. It was a national company's ad.
Personal Branding: Characteristics of a Strong Personal Brand
How many times have you been at a networking function and been lost for words when asked "what do you do"?We all have. But do you see this as a threat or an opportunity?Developing a Personal Branding Statement or PBS can be a powerful way to help market yourself to prospects, clients or potential employers.
FTC Reviews The Franchise Rule
After more than a decade since the last attempt to update the 1970's Franchise Rule The Federal Trade Commission is at it again. May I ask why we are looking at reviewing these rules for franchising, where no problems exist? Why we are looking to tighten up ambiguities, which over time have occurred in this sector, when we should be dismantling the over regulations choking the industry? Why we are trying make rules upon rules, where no rules are needed since no problem really exits? Why can't we use the red magic marker approach and start drawing lines thru massive amount meaningless dribble required in these disclosure documents?Let me explain this philosophical thought for a moment.
Whats In A Name? When It Comes To Your Business, Plenty!
Q: How important is the name of a business? Should the name of a business reflect what the business does or is it better to come up with something catchy and easy to remember?-- Randy P.A: What's in a name? When it comes to your business, Randy, a lot more than you might think.
Logo Files: Versions Of Your Logo That You Should Own
Your logo is the most important graphic element in which you will invest for your business. You should own the logo in many file formats.
You'll Bring a Parade of Business to Your Door!
Parades happen in every big city and many small towns. They are fun, relaxing and most people are there because they really want to be.
Brand Building For Profit: The Colour Behind the Brand and Why I Wear Red Ties!
Colour is essential to building a strong brand.Many of you know my passion for wearing red ties.
Business Case Study Automotive Detailing Franchise Company
How do automotive detailing companies start? What makes them work and how do they grow? How do they choose which services they will offer? This is an interesting case study about a test market of a franchise company in the cleaning business and how they went about setting up Auto Detailing Shops. It maybe of interest to your business study and research; I am familiar with this story because it is one of the companies that I founded.