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Why I Like The Ads I Hate!
It's been said that the antidote to liking/loving is not hating,but indifference. So, when an ad makes you angry or disgusted orevokes any other strong emotion, it has done it's job.


Heard A Good Radio Ad Lately? Neither Have We
To many ad agencies, radio is considered advertising's ugly stepchild. It's not sexy like television and is treated as a necessary evil with little effort put into it.
Advertising Headlines and How to Write Them
1. Attract prospects with your headlineUse your headline as a flag to attract readers who are interested in your product.
Forgot The Ad Budget? Dont Panic!
Bob is excited about his new business. He secured funding.
A Lesson In Advertising From The Eighteenth Century
Back in the 1760s, the great Dr Samuel Johnson delivered himself of the dictum that 'promise, large promise is the soul of advertising'. It's a good thought, a great thought; and I contend that what was true then is equally true today.
6 Ways To Get More Sales From Your Advertisement
To bring great sales success, a great advertising technique is not the only parameter. You must know what it is that your customers are actually buying.
Add More Pizzazz To Your Ad For More Profits
I recently completed a Marketing Makeover for an Adthat wasn't generating results for the owner of a Piano Tuning Business.Here is the original ad:========================================A BETTER PIANOA well tuned and adjusted piano is a beautiful instrument.
Creating a Winning Logo
Creating a logo to get you noticed.When you're branding a company with a name, a colour scheme and a logo the logo is often not given enough care and attention.
How To Make Your Advertising Work!
Many believe that when it comes to advertising, it's a necessary evil.At least that's how some businesses approach it.
Small Cards, Big Ideas: Alternative Uses for Business Cards
Aggressive business card marketing isn't about handing your business cards out to everyone you see.The card itself must have a new use, an innovative design, or something other than the usual contact information printed on it.
What To Do With Your Business Cards
Without a plan to distribute your cards, there'sno need to print them in the first place.Many fall into the trap of thinking all thethinking about business cards is over once theorder is placed.
Advertising For The Long Haul and Not the Short Term Gains
 New Age Media Concepts issues its first article of many that will focus on the advertising and marketing industry.  "If a young man tells his date she's intelligent, looks lovely, and is a great conversationalist, he's saying the right things to the right person and that's marketing.
Cable TV Advertising; Mobile Detailing Customers
If you own a mobile detailing business or mobile car wash company you should have the local cable company as one of your clients. You may even find your self with some free publicity.
Small Business Image
The single easiest way to increase sales is to look professional. People believe what they see.
Online vs. Offline Advertising
Let's face it. Email marketing and publishing have becamevery popular tool for promoting your business, especially in theUSA.
3 Simple Steps to Getting Thousands in Free Advertising
Many entrepreneurs believe that they understand what public relations is, but very few do. Publicity and public relations can be used to boost your business by thousands of dollars a week or kill it; the trouble is using it to your advantage.
Magnetic Signs: Where Do They Work Best?
Recently, a woman called to ask about replacing a magnetic sign she had purchased from another company. Her original sign had actually blown off the side of her car.
Double Your Sales Potential With Double-sided Business Cards
Swapping business cards is one of the most basic and common forms of networking in the business world. With something that is so common practice, people often hand out cards blindly while not really thinking about what the card does AFTER you hand it out.
Driving Customers to You - Your Car as a Marketing Vehicle
You can turn your vehicle into a rolling advertisement. Costs start at just a few dollars, and you can put your business name, slogan, phone number and web site URL in front of thousands of potential customers while you are driving along the freeway, stuck in traffic or even while you are parked.
Advertising That Annoys: The Real Story
Critics conclude that entertaining or "creative" commercials sell better than those that are bland. But liking the commercial may not really be that important in the scheme of things.